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KhitabMarketing Management

Services

Your brand. Executed in store.

Merchandising, retail execution and trade marketing services for brands operating in UAE retail — delivered by our own field teams and verified with picture-of-execution reporting.

01 / 06

Merchandising

Our merchandisers keep your products where shoppers expect to find them. Every visit follows your guidelines — facings, shelf position, pricing and point-of-sale — and every visit is documented.

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What we deliver

  • Product merchandising
  • Shelf positioning & facings
  • Display maintenance
  • Planogram implementation
  • Stock visibility checks
  • Price checks
  • POS material placement
  • Retail compliance
02 / 06Core specialisation

Gaming & Gift Card Merchandising

Gift card and gaming categories move faster than most. Denominations sell out, launches land on fixed dates and racks are easily disrupted. We give these categories the frequency and precision they need.

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Gift card and gaming display wall in an electronics store

What we deliver

  • Gift card rack merchandising
  • Facing & availability checks
  • SKU verification
  • Denomination verification
  • POSA display management
  • Promotional material installation
  • Game release & launch execution
  • Gaming category visibility
03 / 06

Trade Marketing & Retail Campaigns

We turn trade marketing plans into in-store reality: coordinating roll-outs, installing promotional materials and making sure every element matches your brand guidelines on the day it goes live.

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Counter tents, roll-up banners and wobblers concept

What we deliver

  • Retail marketing campaigns
  • Promotional displays
  • Seasonal campaigns
  • Launch activations
  • Retail branding
  • In-store promotions
  • Special displays & gondola ends
  • Multi-store campaign roll-outs
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Retail Execution

Plans only matter if they are executed in store. We schedule and deploy field teams, check execution against the agreed standard and fix issues while we are there.

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What we deliver

  • Scheduled store visits
  • Merchandiser deployment
  • Field team management
  • Execution audits
  • Planogram compliance
  • Campaign compliance
  • Display checks
  • Corrective actions

Picture of Execution

Don’t take our word for it. See it.

Every visit ends with photographic proof. Our merchandisers capture the result in store, we validate it against your standard, and you receive evidence store by store.

  1. 1

    Store visit

    A Khitab merchandiser visits the store on the agreed schedule.

  2. 2

    Execution

    The activity is carried out against your brief and checklist.

  3. 3

    Photo capture

    Before and after photos are captured on site.

  4. 4

    Validation

    Photos are checked against the agreed execution standard.

  5. 5

    Client reporting

    You receive store-level evidence and a clear summary.

BeforeAfter

Drag to compare a shelf before and after a Khitab visit.

  • Time-stamped evidence

    Visit time and store recorded with each photo set, where applicable.

  • Store-level reporting

    See results for each location, not just a campaign average.

  • Before & after

    Clear visual comparison of the shelf before and after our visit.

  • Compliance verification

    Execution checked against planogram and campaign guidelines.

  • Campaign transparency

    Know what was delivered, where, and what still needs attention.

Discuss Your Project
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Retail Audits & Insights

Every store visit is also a chance to learn. We capture structured data on availability, pricing, placement and competitor activity, and report it in a format your team can act on.

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What we deliver

  • Competitor monitoring
  • Pricing checks
  • Availability checks
  • Product placement audits
  • Promotion verification
  • Market & store feedback
  • Store-level insights
  • Reporting & analytics

How we work

From brand strategy to store execution.

One accountable team from the first brief to the final report — so nothing is lost between your plan and the shelf.

  1. Step 01

    Brand brief

    We align on objectives, stores, timelines and your execution standard.

  2. Step 02

    Campaign planning

    Store lists, visit routes, materials and checklists are prepared.

  3. Step 03

    Merchandiser deployment

    Trained field teams are briefed and scheduled to each location.

  4. Step 04

    Store execution

    Displays, planograms and materials are installed and maintained.

  5. Step 05

    Picture of Execution

    Every completed activity is photographed and validated.

  6. Step 06

    Reporting & insights

    You receive store-level reports, exceptions and recommendations.

Display solutions

From idea to visibility.

We take care in planogram design and produce, deliver and maintain display solutions that bring brands to life at the point of sale.

  • FlexiTower free-standing gift card display concept in Khitab brand coloursDisplay concept

    FlexiTower

    01

    A compact, free-standing gift card tower for high-traffic spots with limited floor space.

  • Gift Card Mall wall display concept with gift cards organised in brand columnsDisplay concept

    Gift Card Mall

    02

    A full gift card wall organised by category and brand for clear shopper navigation.

  • Counter tents, roll-up banners and wobblers concept in a retail settingDisplay concept

    Tents, Roll-ups & Wobblers

    03

    Counter tents, roll-up banners and shelf wobblers that draw attention at the point of sale.

  • Scan-to-explore QR display concept next to a smartphone showing a digital catalogueDisplay concept

    Embedded QR

    04

    QR-enabled displays that connect in-store shoppers to digital catalogues and offers.

Ready to put your plan into stores?

Tell us about your brand, your stores and your timeline. We will come back with a clear execution plan.

Request a Meetinginfo@khitabmarketing.com